Education
Massachusetts Institute of Technology, Ph.D. in Technology Management and Policy; Stanford University, M.S. in Materials Science and Engineering; Harvard University, A.B. in Chemistry and Physics |
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Biography
Dr. Samuel Newell, Principal of The Brattle Group, is an expert in electricity wholesale markets, the transmission system, and RTO rules. He supports clients throughout the U.S. in regulatory, litigation, and business strategy matters involving wholesale market design, contract disputes, generation asset valuation, transmission development, demand response programs, and integrated resource planning. He has written expert reports for RTOs and provided testimony before state regulatory commissions and the FERC.
For his clients, Dr. Newell has most recently:
- Evaluated capacity markets and demand response programs, and recommended design improvements for MISO, PJM, ISO-NE, and NYISO.
- Produced a 10-year integrated resource plan with the Connecticut electric utilities evaluating the cost/environmental implications of energy efficiency and procurement strategies, considering renewables mandates, potential climate change legislation, generation retirements, and market uncertainties.
- Developed energy and capacity price forecasts for wind developers and generation owners; analyzed investment risks.
- Conducted benefit-cost analyses of economic transmission projects by using locational market simulations; also evaluated categories of benefits that are not captured in such models.
- Built capacity market models and performed power market simulations to evaluate demand response programs, potential retirements, RTO seams issues, and vertical market power.
Dr. Newell also has in-depth experience with all major electricity market simulation models and leads The Brattle Group's own locational market modeling of U.S. RTO markets.
Prior to joining The Brattle Group, Dr. Newell was Director of the Transmission Service at Cambridge Energy Research Associates. Before that, he was a Manager in the Utilities Practice at A.T.Kearney.
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Selected Publications

- "Fostering Economic Demand Response in the Midwest ISO,"
by Ahmad Faruqui, Attila Hajos, Ryan Hledik, and Samuel A. Newell, Energy, April 2010.
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"Demand Response in the Midwest ISO: An Evaluation of Wholesale Market Design,"
by Samuel A. Newell and Attila Hajos, The Brattle Group, Inc., January 29, 2010.
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"Midwest ISO’s Resource Adequacy Construct: An Evaluation of Market Design Elements,"
by Samuel A. Newell, Kathleen Spees, and Attila Hajos, The Brattle Group, Inc., January 19, 2010.
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"2010 Integrated Resource Plan for Connecticut,"
by Samuel A. Newell, Dean M. Murphy, Marc Chupka, Judy Chang, and Mariko Geronimo, The Brattle Group, Inc., January 1, 2010.
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"Cross-RTO Survey of Capacity Markets: What is Working and What is Not,"
by Attila Hajos and Samuel A. Newell, The Brattle Group, Inc., November 9, 2009.
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"Dynamic Pricing: Potential Wholesale Market Benefits in New York State,"
by Samuel A. Newell and Ahmad Faruqui, New York Independent System Operator, October 27, 2009.
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"Cost-Benefit Analysis of Replacing the NYISO’s Existing ICAP Market with a Forward Capacity Market,"
by Samuel A. Newell, Amrita Bhattacharyya, and Kamen Madjarov, The Brattle Group, Inc., June 15, 2009.
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"Internal Market Monitoring Unit Review of the Forward Capacity Market Auction Results and Design Elements,"
by Dave LaPlante and Hung-po Chao of New England ISO, Samuel A. Newell, Metin Celebi, and Attila Hajos, ISO New England Inc. Market Monitoring Unit, June 5, 2009.
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"2009 Integrated Resource Plan for Connecticut,"
by Onur Aydin, Judy Chang, Marc Chupka, Mariko Geronimo, Dean M. Murphy, Samuel A. Newell, and Joseph B. Wharton, The Brattle Group, Inc., January 1, 2009.
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"Fostering Economic Demand Response in the Midwest ISO,"
by Robert L. Earle, Samuel A. Newell, Ahmad Faruqui, Attila Hajos, and Ryan Hledik, The Brattle Group, Inc., December 30, 2008.
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"Review of PJM's Reliability Pricing Model (RPM),"
by Johannes P. Pfeifenberger, Samuel A. Newell, Robert L. Earle, Attila Hajos, and Mariko Geronimo, The Brattle Group, Inc., June 30, 2008.
- Reviving Integrated Resource Planning for Electric Utilities: New Challenges and Innovative Approaches 2008 No. 1 (Energy).

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"2008 Integrated Resource Plan for Connecticut,"
by Marc Chupka, Ahmad Faruqui, Dean M. Murphy, Samuel A. Newell, and Joseph B. Wharton, The Brattle Group, Inc., January 1, 2008.
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"Resource Adequacy in New England: Interactions with RPS and RGGI,"
by Samuel A. Newell, “Energy in the Northeast” Conference, Sponsored by Law Seminars International, October 18, 2007.
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"Corporate Responsibility to Stakeholders and Criteria for Assessing Resource Options in Light of Environmental Concerns,"
by Samuel A. Newell, Bonbright Electric & Natural Gas Conference, October 3, 2007.
- "The Power of Five Percent,"
by Ahmad Faruqui, Ryan Hledik, Samuel A. Newell, and Johannes P. Pfeifenberger, The Electricity Journal, October 2007.
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"The Power of Five Percent: How Dynamic Pricing Can Save $35 Billion in Electricity Costs,"
by Ahmad Faruqui, Ryan Hledik, Samuel A. Newell, and Johannes P. Pfeifenberger, The Brattle Group, Inc., May 16, 2007.
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"Evaluating the Economic Benefits of Transmission Investments,"
by Johannes P. Pfeifenberger and Samuel A. Newell, EUCI’s Cost-Effective Transmission Technology Conference, Nashville, TN, May 3, 2007.
- "Valuing Demand-Response Benefits in Eastern PJM,"
by Samuel A. Newell, Frank A. Felder, and Johannes P. Pfeifenberger, Public Utilities Fortnightly, March 1, 2007.
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"Quantifying Demand Response Benefits in PJM,"
by Frank A. Felder and Samuel A. Newell, The Brattle Group, Inc., January 29, 2007.
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"Executive Summary: Quantifying Demand Response Benefits in PJM,"
by Frank A. Felder and Samuel A. Newell, The Brattle Group, Inc., January 29, 2007.
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"Quantifying Demand Response Benefits in PJM,"
by Samuel A. Newell, presentation to the MADRI Executive Committee, January 12 & February 6, 2007.
- MODELING POWER MARKETS: Uses and Abuses of Locational Market Simulation Models 2006 No. 1 (Energy).

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"Innovative Regulatory Models to Address Environmental Compliance Costs in the Utility Industry,"
by Johannes P. Pfeifenberger and Samuel A. Newell, Newsletter of the American Bar Association, Section on Environment, Energy, and Resources, October 2005.
Selected Testimony

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"Before the Connecticut Department of Public Utility Control, Docket No. 08-07-01 (DCP) Integrated Resource Plan, provided Direct Oral Testimony regarding the Integrated Resource Plan for Connecticut and Supplemental Report,"
by Samuel A. Newell, September 22-25, 2008.
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"Supplemental Report co-submitted with The Connecticut Light & Power Company and The United Illuminating Company to the Connecticut Department of Utility Control,"
by Samuel A. Newell and Marc Chupka, August 1, 2008.
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"Integrated Resource Plan for Connecticut, co-submitted with The Connecticut Light & Power Company and The United Illuminating Company to the Connecticut Energy Advisory Board,"
by Samuel A. Newell, Marc Chupka, Ahmad Faruqui, Dean M. Murphy, and Joseph B. Wharton, January 2, 2008.
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"Quantifying Customer Benefits from Reductions in Critical Peak Loads from PHI’s Proposed Demand-Side Management Programs, whitepaper filed by Pepco Holdings, Inc. with the Public Utility Commissions of Delaware (Docket No. 07-28, 9/27/2007), Maryland (Case No. 9111, filed 12/21/07), New Jersey (BPU Docket No. EO07110881, filed 11/19/07), and Washington, DC (Formal Case No. 1056, filed 10/1/07). Presented orally to the Public Utility Commission of Delaware.,"
by Samuel A. Newell and Ahmad Faruqui, September 5, 2007.
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"Before the Public Service Commission of Wisconsin, Docket 137-CE-149, Planning Analysis of the Paddock-Rockdale Project, report by American Transmission Company re: transmission cost-benefit analysis,"
by Samuel A. Newell and Johannes P. Pfeifenberger, April 5, 2007.
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"Prepared Supplemental Testimony on Behalf of the Michigan Utilities before the Federal Energy Regulatory Commission, Docket No. ER04-718-000 et al., re: Financial Impact of ComEd’s and AEP’s RTO Choices,"
by Samuel A. Newell and Johannes P. Pfeifenberger, December 21, 2004.
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"Prepared Direct and Answering Testimony on Behalf of the Michigan-Wisconsin Utilities before the Federal Energy Regulatory Commission, Docket No. ER04-375-002 et al., re: Financial Impact of ComEd’s and AEP’s RTO Choices on Michigan and Wisconsin,"
by Samuel A. Newell and Johannes P. Pfeifenberger, September 15, 2004.
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"Declaration on Behalf of the Michigan-Wisconsin Utilities before the Federal Energy Regulatory Commission, Docket No. ER04-375-002 et al., re: Financial Impact of ComEd’s and AEP’s RTO Choices on Michigan and Wisconsin,"
by Samuel A. Newell and Johannes P. Pfeifenberger, August 13, 2004.
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